Current/Successive Dean


Bella Ya-Hui Lien

Contact number: 05-2720564 34315



Dean’s Message

As the Dean of the College of Management, I am delighted to extend my warmest greetings to all of you as you embark on this exciting journey of higher education. Whether you are beginning your academic career or continuing your studies with us, you have chosen a path that is filled with endless possibilities and opportunities for growth.

At the College of Management, we are committed to providing you with a nurturing and intellectually stimulating environment where you can thrive both personally and academically. Our dedicated faculty members are here to guide you, inspire you, and challenge you to reach your fullest potential. We are also committed to fostering cutting-edge research conducted by our esteemed faculty, who are recognized globally for their expertise. They guide both undergraduate and graduate students on a transformative journey of intellectual growth and personal development, infusing their classrooms with passion and rigor.

As you immerse yourself in your chosen field of study, I encourage you to embrace the rich diversity of perspectives and experiences that our campus community has to offer. By engaging with your peers, participating in extracurricular activities, and exploring new ideas, you will broaden your horizons and develop the skills necessary to become leaders and innovators in your chosen fields.

Remember, your time here is not just about earning a degree—it’s about discovering who you are, what you are passionate about, and how you can make a meaningful impact on the world around you. So, seize every opportunity, ask questions, and never stop learning.

Once again, welcome to National Chung Cheng University. I am excited to see all that you will accomplish during your time here, and I look forward to supporting you every step of the way.


Bella Ya-Hui Lien, Ph. D.

Dean, College of Management

National Chung Cheng University


Research Areas:

  1. Organizational Development
  2. Training Development
  3. Human Resource Development
  4. Career Development

Courses Taught:

  1. Human Resource Management (Undergraduate and Master's)
  2. Human Resource Management Theory (Ph.D.)
  3. Industrial Psychology, Training and Development, Organizational Communication
  4. Qualitative Research Methods

Personal C.V. Link

Past Deans of the College of Management

term of office



Full-time department

First term


Chia-Chun Hong

Department of Economics

Second term


Tsung-Piao Lin

Institute of National Economic Planning

Third term


Chih-Ning Wu

Department of Economics

Fourth term


Ching-Ho Lin

Department of Accounting and Information Technology

Fifth term


An-Hsing Chen

Department of Finance

Sixth term


Shih-Ming Huang

Department of Accounting and Information Technology

Seventh and Eighth terms


Hsin-Yuan Hung

Department of Information Management

Ninth and Tenth terms


Shuo-Yi Chang

Department of Accounting and Information Technology